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Gen Z Skincare Brand Bubble Expands Retail Footprint

DTC digital storefront brand now available at 3,900 Walmart stores and 4,100 CVS locations.

Bubble is, well, blowing up.  In just under two years, the Gen Z-centric skincare brand has expanded from a DTC digital storefront to a go-to brand available at 3,900 Walmart stores and 4,100 CVS locations where brand officials say is disrupting the pharmacy skincare shelf and competing against household brands such as CeraVe and Neutrogena.   Bubble conducts ongoing dialog and research with Gen Z consumers to gain deep insights into the generation’s skincare needs and preferences. ...

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